A&S Scrap Metals in Charlottetown, Prince Edward Island is a relatively new Partner of the AIR MILES® Reward Program. Ever since launching their program in June they have been quite busy. Owner, Clinton Myers, tells us the program is helping to bring in lots of customers – new and old alike.

Clinton was bursting with excitement when Client Services Specialist, Alicia Rasmussen, chatted with him recently.

“The AIR MILES® Reward Program is going great – customers love it!” said Clinton.

“We had a new customer bring in some metal. Her husband usually takes it somewhere else but when she heard that we were giving AIR MILES Reward Miles, she wanted to get the Miles! It’s been a very busy month!”

One of the biggest benefits of having a reward program is pulling business away from the competition. Research shows that reward programs effectively attract new customers and increase customer spend.

The statistics are very impressive:

  • two out of three shoppers will change where they shop to maximize the miles or points they can get from reward programs.
  • 80% of loyalty program members look for ways to earn points or miles before buying goods and services
  • 75% of consumers will choose a business that offers Miles over one that doesn’t

The AIR MILES Reward Program is the top coalition reward program in Canada. The brand is recognized by 99% of Canadians and there are over 11 million Collectors nationwide! With a network like that, it’s hard not to be the talk of the town when you start offering Miles!

Find out more about how becoming a Partner in the AIR MILES Reward Program could be your strategy for success.

Read more about the perks of rewarding customers in our ebook: Loyalty Programs, The New Business Imperative.

We make it easy to start rewarding your customers. Send us a message to find out how you can get started.