Set against a refreshed, modern and whimsical visual identity, Canada’s most recognized loyalty program introduces more redemption benefits, more ways to earn, and more promo opportunities for… continue reading
Canada’s most recognized loyalty program thanks its Partners and Collectors for joining this incredible journey! The AIR MILES Reward Program is celebrating an incredible milestone,… continue reading
B2B loyalty or reward programs are marketing solutions that help organizations establish stronger relationships with the businesses that buy from them. While commonplace in the… continue reading
One of the most effective ways our Partners have increased their sales is by increasing their number of transactions and the average spent per transaction.… continue reading
Did you know that the Canadian advertising market is among the ten largest ad markets in the world? In 2019, Canadian businesses invested more than 11 billion… continue reading
Stay strong in the pursuit of your goals is an inspiring motto, and there has been no time in recent history when this has been more… continue reading
Are you contemplating a reward program and wondering how to become an AIR MILES Partner? You could be part of the highly regarded AIR MILES® Reward… continue reading
Original article published by Anick Levesque – AVP, Business Development, AIR MILES Reward Program. Loyalty experts have been touting a customer-centric approach to retail for years… continue reading
It’s tempting during challenging times to pull back on all marketing spend. After all, adapting your business to changing market conditions and looking after your employees are… continue reading
The last decade, and the last few months in particular, have seen a significant shift in how consumers make their purchases. With an ever-widening choice of goods… continue reading